Clients should never see "SmartAnalyst" unless you want them to.
Reports, emails, the client-facing dashboard, all in your colors and your logo. On the Agency plan, even the URL can be yours (custom domain on the roadmap).
If your client sees a third-party brand on every report, you're training them to evaluate the tool, not your work. White-label keeps the focus where it belongs: on the agency they're paying.
Upload your logo, set primary + accent colors. Reports, the proactive-insights email, and the client-facing dashboard pick those up automatically.
Reports and alerts can be sent from a custom address (e.g. reports@youragency.com). DMARC/SPF setup is one DNS record.
All visible mentions of SmartAnalyst removed. Footers cleaned. Login screens for your clients use your branding.
Serve the client portal at app.youragency.com. Pending TLS automation work.
Workspace settings → Branding. Logo upload (PNG/SVG, max 2MB). Colors picked from a color picker with WCAG contrast warnings. Live preview of report header / dashboard nav / email signature before saving. Changes apply immediately to new reports; existing reports keep their original branding.